Congrats, Jaime

Volvo V70: Finally

Advertising Agency: Forsman & Bodenfors, Gothenburg, Sweden
Production Company: Roadmap Institute, Klampenborg
Film Director: Joachim Back
Production Company Producer(s): Ulrica Seehausen
Post Production: Sto.pp
Media Agency: Mindshare
Music: George Keller
Advertiser’s Supervisor: Bengt Junemo

DOCARAT

I saw this from across the street while walking to get lunch the other day. The homeless man/beast tamer must be a millionaire by now because he was getting cash from everyone.

Sound Map

Hey everyone,

I just came across what I think is a really cool idea: mapping a city by its sounds. (Remember the NYC map of scents?)

This, as you may know, is a map of London. It's broken up into sectors; you can click on each one to hear a couple of minutes of recorded ambient city sounds. It's actually really interesting, and useful if you want to make believe you live in a real city.

Check it out here:

http://www.soundsurvey.org.uk/index.php/survey/soundmaps/

Awesome Animation: Video for Romana Falls

Ramona Falls "I Say Fever" from Barsuk Records on Vimeo.

Weezer Snuggie

Eichborn: Fly Banner

To promote their exhibition stand at the Franfurt Book Fair, Eichborn the publisher with the fly prepared 200 flies with an ultra light banner. The banner was attached with natural wax. After a short time the banner dropped off by itself. And the flies were not harmed.

Advertising Agency: Jung von Matt/Neckar, Stuttgart, Germany

Bottle bank arcade

I Lego N.Y.

I found this unexpected, super-simple, leapy-as-shit feature (where else) in The New York Times over the weekend.

Including something like "I Lego N.Y." in your book will get you a job wherever you want. Serious. I really encourage all of you to have something, anything amongst all those ads that's not an ad. Done right, it will charm and catch creative directors off guard, and say more about you than any campaign ever could.

Old School Pledge Commercials

Coolest Video Ever?

Wow. Just... wow.

C'etait un Rendez Vous

The comments on this are hilarious. Read them. I would like to believe that the sound isn't dubbed. It diminishes the film's greatness, somehow.

Luke Sullivan speaks to students at Miami Ad School

Luke Sullivan from Mediastash.tv on Vimeo.

Whipple's worst nightmare expounds on being simple, getting the expected stuff out, and sucking a lil bit. Among other things. Well worth your time.

Index goes down, clothes come off

Unexpected viral/web idea for Puma. The worse the world financial indexes do, the more clothes the models take off.

And in case some of you think it's sexist, they feature male models doing the same thing.

Unfortunately, as you can see from my lame pic, the indexes are doing pretty well today.

Oct 5: Forgotten Animals Day

October 4 was World Animal Day. And this year October 5 was Forgotten Animals Day in The Netherlands.
The Dutch Dierenbescherming (foundation for protecting animals) is asking attention for animals who are forgotten on World Animal Day. The voice over is Dutch spoken but it’s clear what this is all about.

For the writers (and art directors) in the class.

Check out this awesome article on writing headlines (if you haven't already) from ihaveanidea.org. Through the magic of modern file sharing via the tubes on the Interwebs, I can now share it with all of you:

http://www.box.net/shared/bcqykg01v7

Also. Here's Jelly's Process, as well:

http://www.box.net/shared/qpm99chrii

Have a great weekend, and I hope you guys bring in lots and lots and lots of things on Monday showing me how much you've fleshed out and how far you've pushed your campaigns.

Or else.

Love,


bd

Theory of Fun

This not only makes me want to do cool ambient work, it makes me want to move to Sweden. Of course. Check it.

Playing the Building

Nancy Vonk

* Date – Wednesday, October 7, 2009
* Reception – 6pm | Meeting – 7pm
* Location – Cityplace (get directions)
* Members – Free | Non-Members – $20
* Students – $10 (ID Required)



I think she did the Diamond Shreddies too.

Awesomeness

Two things:

Another great Wikipedia Page:

High Five

And a great article on "Awesomeness."

See you guys next week.

Copycats!

Hello Again, Justin was asking me for that website you check if something's been done:

www.joelapompe.net

Its a good resource to have, I think.

Print Ad Exhibit in CommArts

Everyone,

Take a gander at this sublime collection of rectangles put together by Communication Arts. I've included a few that I like below.

There are 115 campaigns total. Study them. See how they work. See the aesthetic that the writers and art directors were going for. Break down the thinking. Really pay attention to how you personally react to different campaigns—especially if you like it a lot.

I say this because it's obvious to me that some of you aren't asking yourself a fundamental question about your work:

If I didn't create this and I saw it, would I really like it?

Some of you in Monday's class were/are completely fooling yourselves that you would like some of the rectangles you presented. And I'm dumbstruck if you really, truly thought Kiran or I would like a lot of them.

Come on, it's time to be honest. Keep this in mind when you're pushing your ideas this week, okay?

Powers of Ten

This is that film I was telling you about yesterday, my pretties.

It's an educational ditty by Charles and Ray Eames, who had apparently become quite the filmmakers during the '60s and '70s. I think it's a brilliant piece of communication by a couple of brilliant designers. (After all, what is good design but good communication?)

9:03 well-spent, even if you don't like science or math or vaguely erotic picnics in Chicago.

"Move Me, Dude"

Superhero Supply Co.

This is old, but I think its cool because one of the guys that did the terror alerts from yesterday's class is Sam Potts and he just retired and moved to China he did the superhero supply co.

Spit In Your Beer

This is the beer we should have assigned you: Peruvian chicha. The fermentation is started by someone chewing on corn and spitting it out. Yes, that's what the beer is made from: corn that someone else has already chewed.

Yum?

Apparently there's an American brewer—the same one that produces Dogfish Head—who's making it the traditional way. Here's the NYTimes article.

I say, bring it on. Hell, I'll try anything once. As long as it's beer.

More Beer Please

Beer

59 years later, she looks like a potato head.

Bangkok, 1950

New Old Spice

manly and funny

Fire!

Beavis & Butthead return!

One-Take Johnny

Just saw this online and thought it was amazing: a one-take, five-minute-plus long spot that's getting a lot of buzz in the blogosphere. (Click on the pic to go to Creativity online and see it.)

One take!

Enjoy.

An Amazing John Hughes Story

Students,

We can all learn a thing or two from John Hughes. Not only his movies, but his ethos. This is a man who had an amazing ability to put himself in his audience's shoes... even if his audience was millions of snot-nosed teens.

Turns out, his empathy was completely real:

http://wellknowwhenwegetthere.blogspot.com/2009/08/sincerely-john-hughes.html

This is a blog written by a friend of a friend of a friend. Pretty amazing stuff. Enjoy.

A Note To Student Art Directors

While you're at it, here's another article — this time by Hal Curtis, delivered courtesy of Sally Hogshead, did you get all that? — you should read. May be even better than the previous one about softball teams and creative.

My favorite piece of advice: "Look to anything but other advertising for inspiration. There’s culture all around us. Pay attention."

Go forth. (The tagline from a great new campaign for Levi's that you should really check out, by the way.)

-B

The Agency With the Best Softball Team Does the Worst Creative

Click here for an article written for One. a Magazine by Sally Hogshead. The article is about a decade old, but the maxims and advice are just as true today.

Enjoy, and see you all in a month.

FUCK COMMITTEES An Essay by Tibor Kalman

FUCK COMMITTEES
(I believe in lunatics)

It’s about the struggle between individuals with jagged passion in their work and today’s faceless corporate committees, which claim to understand the needs of the mass audience, and are removing the idiosyncrasies, polishing the jags, creating a thought-free, passion-free, cultural mush that will not be hated nor loved by anyone. By now, virtually all media, architecture, product and graphic design have been freed from ideas, individual passion, and have been relegated to a role of corporate servitude, carrying out corporate strategies and increasing stock prices. Creative people are now working for the bottom line.

Magazine editors have lost their editorial independence, and work for committees of publishers (who work for committees of advertisers). TV scripts are vetted by producers, advertisers, lawyers, research specialists, layers and layers of paid executives who determine whether the scripts are dumb enough to amuse what they call the ‘lowest common denominator’. Film studios out films in front of focus groups to determine whether an ending will please target audiences. All cars look the same. Architectural decisions are made by accountants. Ads are stupid. Theater is dead.

Corporations have become the sole arbiters of cultural ideas and taste in America. Our culture is corporate culture.

Culture used to be the opposite of commerce, not a fast track to ‘content’- derived riches. Not so long ago captains of industry (no angels in the way they acquired wealth) thought that part of their responsibility was to use their millions to support culture. Carnegie built libraries, Rockefeller built art museums, Ford created his global foundation. What do we now get from our billionaires? Gates? Or Eisner? Or Redstone? Sales pitches. Junk mail. Meanwhile, creative people have their work reduced to ‘content’ or ‘intellectual property’. Magazines and films become ‘delivery systems’ for product messages.

But to be fair, the above is only 99 percent true.

I offer a modest solution: Find the cracks in the wall. There are a very few lunatic entrepreneurs who will understand that culture and design are not about fatter wallets, but about creating a future. They will understand that wealth is means, not an end. Under other circumstances they may have turned out to be like you, creative lunatics. Believe me, they’re there and when you find them, treat them well and use their money to change the world.

Tibor Kalman
New York
June 1998

Sour: Hibi no Neiro

If any of you are still confused when I describe something as "charming," then this video should clear that confusion right up. Pretty great. And a couple of creatives from BBH in New York, Masa Kawamura and Hal Kirkland, are responsible.

The Monocle Gesture

So apparently there's this gesture in Venezuela and Mexico (anywhere else, Internationals?) called the "Monocle" that is meant to cut a boastful person down to size? Bust someone's chops? Something like that.

I'm not sure that it will ever catch on here in the states — probably too intelligent and subtle — but I thought I'd share. Enjoy.

http://monoclegesture.com/

Domestic Violence

Cannes

You should all check this out. The winners from this year's Cannes Advertising Festival. That's in France, you know. And it's the most prestigious festival in the world, depending on whom you talk to. Here's a campaign that I found to be extraordinarily quick, funny, and true (I guess):

Viagra by TAXI Canada

Check out the rest, there's some really good stuff even though most of the buzz this year has been muted because of the shitty, shitty economy.

I love and care about you dearly.

Dunkin' Runs

The Dunkin' Runs isn't the diarrhea provoked by the ingestion of many donuts. It is an iphone application that coordinates group-orders for your office.



Conan had a great joke last night about chubby fingers which I can't seem to find.

Obie Awards

Happy Random Summer Monday to you, and you, and you.

I haven't had coffee for four days straight (my Mormon mother is visiting), so forgive me if my writing is a tad loopy.

But I wanted to point you all to some cool outdoor here. Check it out. 

In the integration game, something we're pushing more and more in our class, cool, unexpected outdoor (or "out of home" as industry types put it) is the glue. A lot of these ideas would have been killed by CDs without vision, or account types who are scared of doing something that's never been done before. But they weren't, which gives me hope.

That's the great thing about outdoor. It can take any form, do anything. And since you're students, you can make it do whatever whacky thing you want. Isn't that cool? Outdoor needs to be a significant part of y'alls campaigns (I can't believe I just said that) as well as your books.

Enjoy the rest of your summer. Whether you know it or not, there's precious little of it left.

Oh, and post other cool outdoor in your replies, if you are so inclined, and if any of you are actually still reading this blog.

Best Quote I've Read In A Long Time

I'm reading Player Piano by Kurt Vonnegut right now. Found this gem on p. 84 of the paperback version:

"Out on the edge you see all kinds of things you can't see from the center. Big, undreamed-of things—the people on the edge see them first."

Just wanted to share. Speaks volumes about being as interesting and interested as you can, and not falling into the rut of mainstream thinking (or even worse, a mainstream existence).

Hope you're having a good summer.

The Vendor Client relationship - in real world situations

Ira Glass on "The Gap"

One Show College Gold Winners

Print campaigns are gross. To me the best idea is the label that's today's newspaper. I thought that was the best idea overall, should've been expanded upon. What do you guys think?

Final Review on Saturday

Final review time is here. I shall now attempt to clear up the ultra-simple directives you all were having so much trouble understanding last night (and that I in no way was having trouble communicating at all, whatsoever):

Drop your books off no later than 2 p.m. THIS Saturday at the guard station in the Comerica Tower (where TM is).

Come back to the lobby no later than 3:30 p.m. THE SAME AFTERNOON so I can take you upstairs and get you ready for the review. At that point the judges will have already been there looking at the work and will be ready shortly to bring you in and begin talking to you.

There. Simple, right?

Take extra special care mounting... make your work presentable. If there's a guerilla component, please include a clear, concise explanation. Remember, these people have never seen your work.

And please, if you're still getting work done, be sure to send it to us so we can help you finish. I don't want any surprises on Saturday.

Good luck.


bd

Patrick Daughters is Cool

Cool

Male Copywriter

Check this out. It's pretty good. A guy who got laid off from Arnold in Boston.

Male Copywriter

The Social Media Backlash Has Begun

√ery interesting take on the mass mind-numbing navel gazing that is Twitter. This print is for sale, too.

And... take a look at this. Similar ragging, this time on Facebook.

Joe Sedelmaier

Legendary commercial director Joe Sedelmaier will be in Dallas tonight at the Dallas Angelika (Mockingbird Station) screening some of his classic work — Wendy's "Where's The Beef?" spots and the fast-talker for FedEx among them. It's part of the USA Film Festival.

I believe it's $10 to get in. There's a question/answer afterward and cocktails at the Margarita Ranch downstairs. For more information, IM Kyle. He may know.

I may try to go. If you're up for it, let me know, okay?

Final Review

Kiran has a problem. Well, he has many problems. But this one isn't sexual in nature. No, it's about the final review.

He's going to be out on production the first two weeks of May. We've talked about it, and wanted to know what you guys thought of having the review either Saturday, May 9 or Sunday, May 10. That's really the only time he's going to be here. Plus it really isn't cutting your time short--you still have dead week to prepare.

So... which one will it be? We're recommending Saturday evening, say 5-ish. We're still trying to figure out a venue.

Post your replies in "comments."

Thank you, and pray for Kiran.

BILBOOYAH!RD

From Adweek:



BMW makes an audacious move here in its battle against rival Audi. The latter apparently erected a billboard taunting, "Your move, BMW," for its redesigned 2009 A4, on a thoroughfare in Santa Monica. Shortly thereafter, in a bit of inspired luxury auto one-upmanship, signage for BWM's M3 sedan appeared across the street with the line, "Checkmate." It's a fun, in-your-face concept that's fast earning kudos in auto and ad media worldwide. (Juggernaut Advertising, an independent agency in Santa Monica, created the response ad for BMW of Santa Monica.) Audi should just shrug it off and respond with an ad proposing "Two out of three?"

—Posted by David Gianatasio

these are my favorite kinds of ads.

Boogs & Donuts

Perfect example of: "Tell a Story"

Enjoy...

Origami In the Pursuit of Perfection from MABONA ORIGAMI on Vimeo.

Matthew Childs: Hang in there! 9 life lessons from rock climbing

A specialist in digital branding and interactive services, Matthew Childs seeks out new trends in competitive markets. As an advertising lead at Razorfish, Childs draws from extensive experience in the marketing world, having led Nike's global internal communications department. Before that, he was a writer and editor for Outside Magazine and Playboy.

Matthew Childs Hang in there! 9 life lessons from rock climbing

The guy I worked with on this campaign.

Very good, and a very good guy. Check out his book.

http://www.dustindsmith.com

Mike

Mike's (I'm losing my mind, couldn't remember Mike's last name, sheesh) label campaign is a motherfucking finalist in the ad competition.

Praise be!

I'm so proud.

Congrats, Mike.

Jacob

Jacob's a One Show Client Pitch Finalist. (Try saying that three times quickly.)

Congratulations, Lunchem!

Somebody is Teabagging Senators

Teabags Of Doom Inundate Senate

Just put them in your mouth and suck on them for a while.Huzzah, another contribution from a brave Senate staffer who has suffered the terrible onslaught of anthrax (or “tea”) bags from voters who dislike taxes. All of these heavily irradiated teabags represent Freedom from Tyranny.

Note that many people opted not to send actual tea but just the little paper sleeve they came in, and one teabagger thought that a bag of fucking Vanilla Chai would really stick it to the man. This is the most terrifying bit of mail an elected official could hope to receive, besides maybe a goat’s head in a box.

Our informant, “Bilbo ‘Baggs,” tells us that this is a pretty representative haul from a typical mail run, which happens four or five times a day. Goodness gracious, that is a lot of anthrax to sort through.

from:

http://wonkette.com/407642/teabags-of-doom-inundate-senate